Company Description

HaloHeat Sauna Studios® is a fast-growing, touchless wellness studio offering infrared sauna, halotherapy, and other cutting-edge wellness experiences. We’re on a mission to help people discover the power of daily micro-wellness rituals and we’re seeking a creative, driven, and detail-oriented professional to help us tell our story, engage our community, and grow our impact.

Position Overview & Candidate Attributes

We are seeking a Full Time (FT) on-site role for a Digital Marketing Studio Associate at HaloHeat Sauna Studios. This hybrid creative + client-facing role blends digital marketing with front-of-house operations. You’ll be responsible for designing, creating, and publishing engaging digital content across multiple platforms, while also supporting client experiences in the studio. You’ll be a key player in integrating our online voice with our in-person atmosphere, ensuring both are on-brand, inviting, and impactful. As the face of HaloHeat, you’ll welcome guests and manage appointments while providing guidance on sauna and halotherapy benefits, giving clients an exceptional experience within the studio.

*Optional with Full‑time eligibility

Ideal Candidate Attributes

• Passion for wellness, community building, and storytelling
• Proactive team player with a “figure it out” mindset and who looks for opportunities to support colleagues and lighten the load
• Stellar customer‑service skills, with an eye for detail and proactive problem‑solving
• Creative with strong organizational skills: efficient, detail‑oriented, multi-tasker
• Confident communicator in both verbal and written formats with an ability to drive integrated marketing
• Curious and adaptable; eager to learn new platforms and tools

Candidate Core Competencies

• Customer Experience & Engagement: Welcome clients with warmth and professionalism, ensuring they are well-informed about our sauna services. Provide personalized recommendations to enhance the client experience and maintain a cool and calm demeanor in varying situations.
• Sales & Service Excellence: Promote our services and membership packages with energy and enthusiasm, consistently achieving sales goals and contributing to client retention and satisfaction.
• Team Collaboration & Support: Work closely with colleagues to maintain an efficient and positive studio environment. Be proactive in assisting with client check-ins, studio maintenance, and new projects and initiatives.
• Attention to Detail & Organization: Pay close attention to detail when providing service and in maintaining studio cleanliness, always supporting a photo-ready studio appearance. 
• Problem Solving & Initiative: Address client concerns and studio operational challenges with quick and effective solutions. Demonstrate a proactive approach to identifying areas for improvement across the studio, providing and then implementing efficient, creative solutions.
• Community Building & Outreach: Cultivate strong relationships with clients, creating an inviting and supportive atmosphere. Actively engage in community outreach to promote our brand and services positively on social media and within the local area.

Key Responsibilities

• Digital Marketing & Content Creation 

• Develop and implement comprehensive digital marketing strategies to increase brand visibility and engagement
• Plan, create, and publish multimedia content for social media, email campaigns, blog posts, and the website based on keyword research and utilization of SEO tools to enhance website performance and search engine rankings
• Maintain and optimize the studio’s presence on Instagram, Facebook, TikTok, and other platforms

• Collaborate with leadership to design content that aligns with seasonal campaigns and brand values
• Capture high-quality in-studio photos and videos for use in marketing and storytelling
• Produce and edit short-form video content (Stories, Reels, TikToks, behind-the-scenes, testimonials, etc.)
• Support podcast media needs, including show promotion and visual clips

• Track analytics (Meta, TikTok, Google, YouTube) and report on engagement metrics
• Optimize conversion rates through A/B testing, landing page optimization, and user experience enhancements
• Oversee paid advertising campaigns on Google Ads, Facebook Advertising, and other platforms to maximize ROI

• Studio Engagement & Client Experience 
  • Welcome guests warmly and provide guidance on services, products, and membership options
  • Support private events, member activations, and new service promotions
  • Assist with appointment management, check-ins, and retail transactions
  • Always maintain studio cleanliness and photo-readiness
  • Support upselling of memberships and retail items through confident communication
• Cross Platform Integration & Research 
  • Research digital trends and recommend new tools, strategies, and channels
  • Identify opportunities to align traditional marketing (flyers, events, signage) with digital campaigns
  • Ensure brand consistency and marketing synergy across platforms and formats
• Team Collaboration & Growth:
  • Collaborate with graphic designers to produce visually appealing marketing materials using Adobe Creative Suite and Canva Pro
  • Embrace an entrepreneurial mindset—share creative ideas, take initiative, and drive small‑team success.
  • Collaborate with leadership to translate high‑level goals into actionable plans.
  • Collaborate with team members to ensure an efficient and harmonious studio environment.
  • Participate in community outreach, networking, and ongoing training and opportunities for upward mobility and to support the promotion and a lasting impact of HaloHeat Sauna Studios within the local area.
• Issue Resolution & Communication:
  • Handle difficult conversations and client concerns tactfully and professionally.
  • Maintain composure under pressure and prioritize tasks effectively.
  • Communicate clearly with team members to foster a supportive, cooperative environment.

Qualifications

• Required
  • Legally authorized to work in the U.S.
  • 1–2 years’ experience in digital marketing, social media management, or content creation
  • Proficiency in SEO tools and techniques for effective keyword research and optimization
  • Knowledge of Google Ads, Google AdWords, SEM strategies for effective online advertising
  • Comfortable using Canva, Meta Suite, TikTok, and email platforms (Mailchimp or similar)
  • Basic photo and video editing skills (Opus Clip, Clip Champ, Adobe Creative Suite, CapCut, InShot, Canva, etc.)
  • Excellent copywriting abilities for creating engaging content tailored to target audiences
  • Experience with B2C and B2B marketing initiatives that drive business growth through digital channels
  • Excellent customer service experience, preferably in a wellness, spa, retail, or hospitality setting
  • Reliable transportation to Aurora studio location
  • Ability to work flexible hours, including early mornings, evenings, and weekends
  • Comfortable standing and moving throughout a shift; able to lift up to 25 lbs.
• Preferred
  • Experience with website content management (HubSpot, GoDaddy, or similar)
  • Familiarity with podcast marketing or production support
  • Interest in franchising, retail wellness, or startup environments
  • Certifications in wellness, fitness, hospitality, or related areas